About Us

Mission Statement

Our goal is to strengthen the image, ethical standards, education, and professionalism of those involved with the ownership and management of rental housing on a local, state, and national level; and to be an advocate for the rights of our members. ​

Why Join?

The Lubbock Apartment Association (LAA) represents over 50 years of support, education, networking, and services for property owners, management companies, and product service members.  With the added backing and partnership of the Texas Apartment Association (TAA) and the National Apartment Association (NAA), our organization advocates for a better future for the rental housing industry. Our commitment to our members is to provide a valuable membership and do business within our membership as well as take pride in making our community better. By joining and becoming involved with LAA, you will receive unlimited support, build valuable relationships, and be involved with an association that advocates for the rights of our members.

Networking & Support

Networking is the key to developing a business and the LAA offers many opportunities for Product Service members to network with decision-makers and other Product Service members. As a Product Service member of LAA, you are invited to be a part of the Product Service Committee. This group often meets to discuss new business opportunities in Lubbock and ways the Association can help grow your business. The LAA wants to see each of our member’s businesses grow, so this group is designed to share business leads and ideas with each other.  


Throughout the year, Product Service members have many opportunities to network and discuss business with other members and decision-makers. Becoming active in these events and committees will allow you to develop relationships with potential customers and establish name identification for your business.  

Marketing/Advertising Services

The Lubbock Apartment Association offers a wide range of advertising services. You can advertise your property, rental, or business as well as take advantage of our design and photography services. Our team has helped hundreds of properties, independent rental owners, and product service members create professional advertising that includes a number of tools to help gain business. The tools include 3DX tours, community videos, online tour requests, high-quality photographs, 360º panoramas, engaging social media posts, expertly crafted ads, and increased leads. Contact us today to see how we can help you generate leads and grow your business.

Event Sponsorships

Members have the chance to sponsor several different events throughout the year.  These sponsorships give businesses recognition through advertisement and are a great way to develop branding among members. For a complete list of sponsorship opportunities, please contact Debbie Velasquez at debbie@lbkapts.com or call 806.794.2037.